Rollout Email Validation
Your first email campaign needs to be handled with “kid gloves.” We have found that clients often have “good” email lists that haven’t been validated. The results can be disastrous because the recipients are totally unaware that they may receive your emails. Sometimes, we have found that the initial newsletter concept, message or format is ineffective and needs a complete revision. To avoid these kinds of problems,

Every newsletter must provide valuable information for the recipient...or it is just another piece of junk mail!

• We create a special Welcome Aboard/Introductory email for rollout to introduce recipients to your activities.
• We stage the rollout process to ensure that both list and message are OK before your regular email program starts. This prevents problems and avoids "burning" your entire list.

Regular Emailing
Once rollout is complete, we can start the regular emailing process:

• We ensure that the emails are sent precisely on schedule without fail.
• We can quickly respond to adhoc activities, event follow-ups,  or last-minute emergencies.
• We handle returned emails with SoftBounce ™ to ensure that these emails are really "bad".

  Everybody talks about staying in regular contact with clients and prospects...but few companies actually do it.

• We always provide the latest virus protection to minimize problems.
• We handle all REMOVE requests from recipients using our exclusive PositiveRemove™ technology so nothing "slips through the cracks".
• We serve as your first level email support team and handle all responses and feedback.

List Management
To minimize your workload and to ensure quality control, we take full responsibility for managing your database of names and emails.

• We manage the names and emails while you provide adds/deletes/changes via a simple interface.
• We eliminate bad emails and duplicates.
• You get a fresh copy of the database in a standard format upon request.

List Development
List development is an optional, custom service to help you create, expand and improve your email lists and can include the following:

• NewsRoute will call all your contacts with bad/missing email to get their correct Email address.
• We can also help you build lists of potential newsletter recipients to feed a direct marketing program.
• If your current website doesn’t have a place for new subscribers to sign-up, we can create a sign-up facility for you on our website.
   

Receive a sample newsletter that's been customized just for you.